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A Better Way to Shop for Your Next Sofa
When you choose a sofa from Frazier & Sons, you get the honest, personal care of a local family business serving our neighbors since 1948.
Instead of guessing online, we invite you to explore 27,000 square feet of classic comfort in our Swanzey showroom. Here, you can try out premium seating from trusted brands like La-Z-Boy and Flexsteel at your own pace—with absolutely zero pressure.
Once you find the perfect fit, we make bringing it home stress-free with our unbeatable price guarantee, easy financing through Bread Financial, and reliable local delivery via Dispatch Track.
Bestsellers
Keerwick Sofa
You want your home to reflect your modern, trendy eye for design. This seating package is here to help. Bold, bright and beautiful, it adds a fashion-forward pop of color to your living room. Velvet-like upholstery and matching bolster pillows keep comfort at top of mind, whether you're lounging around or entertaining guests.
Bolsena Sofa
This seating package is wrapped in high-quality combination leather and faux leather upholstery that's sure to please. A two-tone effect enhances the depth of color for a uniquely rich appeal. Every inch of this striking set is tailored to perfection, with clean, refined lines that take contemporary design to a new level.
Greenbriar Sofa
The crisp neutral hue and striking design details of this seating set create a living room that expertly reflects your modern taste. For irresistibly cool textural appeal, the ultra-soft fabric is enhanced by a small-scale corded look. With a clean-lined silhouette, this package allows you to take a trend-right approach to everyday living.
Branthorpe Power Reclining Sofa
Refined relaxation, reimagined for the modern home. This power reclining seating package combines premium comfort with smart features like built-in storage arms, USB charging and cup holders. One-touch reclining and adjustable headrests let you find your perfect position, while luxurious heat and massage functions melt away the day's stress. And for an added dose of style, it's wrapped in a two-tone upholstery that pairs soft textured fabric with coordinating faux leather.
5Z-Comfort Power Reclining Sofa
Masterfully blend high style and must-have comfort with this power reclining seating package. Its clean, transitional look is crafted with luxury in mind, complete with supple top-grain leather in the seating areas. Eloquently incorporated into the sleek design are features that take relaxation to the next level, like one-touch reclining, adjustable headrests and USB charging. Even more indulgent? Heat and massage functions that bring soothing relief from head to toe.
Gravier Power Reclining Sofa
Commanding in presence yet tailored in detail, this power reclining collection brings a refined lounge experience to your living space. Supple top grain leather and expertly matched faux leather, accented with jumbo stitching and contrast welting, create a richly layered look that feels custom-made. Power reclining, adjustable headrests and lumbar support turn every seat into a personalized escape. And built-in USB charging keeps essentials close by. It's a perfectly curated balance of form and function.
Aviemore Sofa
Looking to make a bold statement with color? Liven up your living room with this seating package. Its trend-right burnt orange upholstery adds a playful pop of color to your decor. Bold and eclectic accent pillows complete the look. Pairing posh style with everyday comfort, this set is a welcome addition to contemporary spaces.
Altari Sofa
With the rich color of the plush chenille upholstery fabric along with the thick supportive box style back and seating cushions, this upholstery collection offers you the ultimate in comfort without sacrificing the stylish contemporary design you’ve been looking for. The sleek track arms and straight-line design is sure to feel at home in any living room environment.
Mixed Motion Power Reclining Sofa
Relaxed and inviting, this power seating collection is designed for serious lounging. Its deep, plush seats, along with adjustable headrests and zero-gravity reclining, help you settle in just the way you like. Plus the nicely neutral brownstone upholstery combo goes with anything and everything. With its roomy scale and tech-forward comfort, this set is made for movie marathons and laid-back weekends at home.
Healy Pier Power Reclining Sofa
Minimalist vibes, maximum impact. This power reclining seating package exudes sheer luxury. Rich, sumptuous upholstery, dramatic cut and sew lines and generous padding offer an enticing look and feel. Experience improved circulation and infinite reclining positions at the touch of a button with the zero-gravity feature. This lounge-friendly set is the definition of being cool without trying too hard.
Top Brands
Find the brand that fits your perfect style
Engalnd
Flexsteel
Benchcraft
Liberty Furniture
La-Z-Boy
Signature by Ashley
Why Partner with Frazier & Sons Furniture
Step Inside Our Swanzey Showroom Since 1948, Frazier & Son Furniture has bridged the gap between premium home comfort and honest, reliable service. You don't have to worry about supply-chain guessing games or confusing markups here. Instead, we offer a carefully curated selection of top-tier brands backed by our price guarantee. Whether you are looking to furnish a single room, find a specialized lift chair, or outfit your entire home, we combine the massive selection of our 27,000 square foot showroom with the friendly, personalized care that only a multi-generational family business can provide.
Frequently Asked Questions
Do you offer accurate pricing and a price guarantee? Yes, absolutely. We believe in complete honesty and transparency, which is why we keep our pricing straightforward and backed by our price guarantee, so you never have to worry about finding it for less. Because we carry a massive physical inventory right here in our 27,000 square foot Swanzey showroom, our low-pressure sales team can help you find exactly what is in stock and ready to go. No guesswork, no hidden fees—just beautiful furniture ready for your home.
Is your showroom really as big as they say? It really is! From the outside, our unassuming 1973 steel building might look simple, but once you step through the doors, you'll find a sprawling 27,000 square foot showroom serving the tri-state area. It's filled to the brim with top-name brands like La-Z-Boy, England, and Tempur-Pedic. We even have a dedicated Kid Zone so your little ones can play safely while you take your time exploring.
What makes your buying process different from other furniture stores? We let you shop at your own pace with zero pressure. Unlike national chains or cold online giants, we don't believe in pushy sales tactics. We combine the friendly, relaxed atmosphere of a local store with modern conveniences like easy deferred-interest financing through Bread Financial and seamless, reliable local delivery tracked via Dispatch Track. It’s the perfect blend of historic, family-owned trust and modern, worry-free convenience.